The Amazon Holiday Kids Gift Book, which just recently hit mailboxes months ahead of Christmas, has become the modern child's wish book -- a glossy stand-in for the toy store aisles their parents once ...

Amazon's first-ever printed toy catalog is already online and in people's mailboxes as the retail giant tries to capture the nostalgia of the holiday season with its "A Holiday of Play" shopping book.

Every year, the anticipation of the Amazon Toy List—AKA “Santa’s Toy Catalog”—in the mail is what kicks off our holiday season with my son. As soon as September hits, it’s a family tradition that we ...

If you click on links we provide, we may receive compensation. In honor of the 30th anniversary of “All I Want for Christmas Is You” Clara McMahon is a Senior Amazon News and Deals Writer at PEOPLE ...

From the editorial, "We’re happy to report that print is back. The Christmas catalog isn’t some newfangled trend, it’s a ...

Amazon's first-ever printed toy catalog is already online and in people's mailboxes as the retail giant tries to capture the nostalgia of the holiday season with its "A Holiday of Play" shopping book.