Eyeshadow collections for mature skin, sensitive eyes, oily lids and more.

After a drought brought on by the “clean girl” era, a slew of new palettes prove eye shadow is making a comeback.

Makeup artist Erica Taylor demonstrates how to modernize your glam erica taylor/Tiktok Friends. Gen Z is knocking at the door with more beauty advice (and coming for your makeup routine). That's right ...

TikTok's viral 'eye wig' hack delivers instant eyeshadow without effort — perfect for beginners or anyone wanting defined ...

What we love most about an eyeshadow stick is that it does not require much thought. With one quick flick of your wrist, you ...

When I was in high school, eye shadow was everything. I watched every YouTube video tutorial to to create the ideal smoky eye. I collected Urban Decay Naked Palettes like rare stamps. I woke up extra ...

Some people are more prone to an oily eyelid, making it harder for makeup to stay on. The key is to keep your eyelid dry and stick to powder (not cream) shadows. Never put moisturizer or concealer on ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

While Kate Middleton’s makeup typically leans minimal, her eyes are always the standout. She gravitates toward soft, neutral ...