Liverpool forward Rio Ngumoha has taken another step into global recognition after appearing alongside Lionel Messi in a new Adidas advert that highlights football’s brightest emerging talents. At ...

In Moldova, they've found an excellent way to deal with malfunctioning display boards: the power strip. Very discreet but above all very practical, we thank it for its good and loyal service. A few ...

The new partnership between Tennessee athletics and Adidas set to begin in 2026 is about more than who supplies the Vols' athletic apparel. "This partnership will give us a significant advantage in ...

Jacksonville Jaguars first-round draft pick Travis Hunter is featured in a new adidas Football campaign. Adidas aims to showcase Hunter's personal style and interests beyond football. The campaign ...

Jeremiah Smith has signed a name, image and likeness contract with Adidas, but Ohio State’s star sophomore receiver will not be wearing the company’s shoes during games. Ohio State has a contract with ...

All of the major sportswear brands compete from the ground up. Footwear is the main driver for the biggest companies. But showing off their gear on Saturdays in the fall is mission-critical to winning ...

Ohio State wide receiver Jeremiah Smith has signed with Adidas, a major move for the sportswear and footwear giant ahead of college football's 2025 season. Smith registered 76 receptions for 1,315 ...