Seeking Alpha

Streaming on Roku Surpasses Broadcast Viewership in the U.S. for Third Consecutive Month

SAN JOSE, Calif.--(BUSINESS WIRE)-- Today, Roku (NASDAQ: ROKU), the #1 selling TV operating system (OS) in the U.S., Canada, and Mexico*, announced a major industry milestone: For the third consecutive month, U.S. viewers spent more time streaming content ...
Streaming Media Magazine

Why Streaming Demands a Different End-to-End Workflow From Broadcast

When pre-existing live broadcast operations add streaming for the same events or content, there’s a temptation to “bolt on” streaming to the existing workflow and treat it as just another output or destination, but Warner Bros. Discovery ...
TV Technology

NFL Boosts Broadcast, Streaming Viewing Share in November

NEW YORK—The power of the NFL to drive TV viewing was on full display in in November, with new data from Nielsen’s monthly snapshot of TV viewing, The Gauge, showing a 5.5% monthly increase in television usage. During the five-week interval covered by ...