Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs are pay-per-lead campaigns – for actions such as calls, messages, or ...

In recent years, there’s been a noticeable shift in how small and midsized businesses (SMBs) approach marketing. After years of outsourcing to large, impersonal service providers, many are ...

The Daily Press’ annual ‘Design an Ad’ Contest is returning, continuing a longstanding community tradition that connects ...

Ramsey cuts advertising rates in its Resident magazine from $299 to $200 for 1/8-page to aid local businesses and offers extra services and discounts.

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...