The brunette Barbie decked out as a ghostly bride with skeletal Catrina details promptly sold out within hours of the ...

Mattel Inc. Chief Executive Officer Ynon Kreiz said the company is well positioned with products across every price range as ...

Back in 2023, Mattel launched a Barbie doll of music legend Stevie Nicks that was inspired by her look on the cover of the ...

Mattel released a La Llorona Barbie in honor of Día de los Muertos and she has quickly sold out.

Barbie's new occupation? A haunted Mexican folklore figure known for drowning her children in a fit of grief and rage.

Ilona Maher, 29, got all dolled up for Halloween, creating an “iconic” look for a weekend costume party. The stunning ...

Two new Barbie dolls with disabilities are being released on Tuesday, July 23, as part of an expansion of the Barbie Fashionistas line, Mattel announced in a news release. The new dolls, known as ...

While other major companies roll back their diversity, equity and inclusion (DEI) initiatives, Mattel Inc. has launched the first Barbie® doll with type 1 diabetes. The doll, part of Barbie's ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

Move over Ken, Barbie has a new suitor. New York-based investment company Barington Capital Group has built an undisclosed stake in Barbie-owner Mattel and wants to swoop in to create value for ...

In exchange for dropping its opposition to a trademark filing for a political podcast, Mattel insisted that the show not ...