Netflix has actually been cementing its place in consumers' hearts and minds in ways well beyond just giving them something ...

In assigning its KPop Demon Hunters Netflix has basically divvied up the spoils to play to each company's strengths: Hasbro ...

Mattel has been an industry leader in dolls and other toys (and not just ones for kids) for years, and a recent development promises to bring even more future favorite playthings into the world. The ...

Netflix engaged with toymakers 12-18 months ahead of the movie’s release, The Hollywood Reporter is told. None seemed all ...

Both companies had a soft third quarter due to customers’ changing buying habits. The fourth quarter looks brighter.

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products ...

Lando Norris may have taken the checkered flag at F1 Mexico last weekend, but racing fans had something else to cheer for, as ...

Mattel struggles with falling sales and tight margins as Q3 disappointed. Click here to find out why MAT stock is a Sell.

What is confirmed to be KPop Demon Hunters' first product coming from Hasbro is Monopoly Deal: KPop Demon Hunters. Available ...

The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

Kansas City is preparing for a major entertainment boost with the Mattel Adventure Park in Bonner Springs, Kansas. With a ...