Clinch, the agentic AI platform for omnichannel content orchestration, today announced an AI-enabled automated workflow, supporting Snapchat Dynamic Product Ads (DPA), connecting product feed ...

Snapchat has rolled its advertising self-service tools onto one platform with Ad Manager 2.0. The new Ads Manager has integrated the platform's Advanced Mode features (which includes frequency capping ...

Snapchat announced on Tuesday that it’s rolling out “AI Sponsored Snaps,” which will allow users to interact directly with brands’ AI agents. Sponsored Snaps are the ads placed directly into the app’s ...

Snapchat probably isn’t the first thing you think of when you hear “CRM,” but Snap is trying to change that. Over the past two years, it’s put a lot of energy into updating its ad platform, including ...

Snap unveiled a slew of new features for advertisers, content partners and creators at the IAB NewFronts this week, including the launch of ads within its Spotlight short-form content feature, ...

Basis Technologies, a provider of programmatic advertising and media automation solutions, today released an integration enabling marketers to measure Snapchat ads from demand-side platforms (DSPs).

Snapchat corporate parent Snap Inc. has announced the global launch of its Snap Publisher tool, meaning advertisers of all sizes can now build vertical mobile ads from directly within the social media ...

Snapchat today announced strong advertiser momentum in India, with the number of advertisers on the platform growing 10x over ...