Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize ...
The first John Lewis Christmas ad to use the Elton John classic Your Song – albeit covered here by Ellie Goulding – features ...
The song chosen to be featured in the John Lewis 2025 Christmas advert is Alison Limerick’s Where Love Lives, which was ...
Robby Stein, Google’s VP of Product for Search, revealed that the company is working on a deeply personalized AI-driven ...
I think these three make for excellent buys during November, as they should provide investors with impressive returns over ...
The the best time to start your festive shopping if you want to save money, skip the delivery chaos and actually enjoy the ...
The search giant becomes the biggest name yet to generate an ad entirely with its Veo 3 and other artificial-intelligence ...
A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.
Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.
Elderly residents of a street in Hyndburn say they face losing vital parking spaces close to their homes as a result of plans ...
When you look at charts all day, sometimes you notice patterns that make you laugh. Google's recent stock performance is one ...
Most organizations rely on traditional last-touch attribution, a simple model that assigns 100% credit to the last engagement ...