Cross-platform TV advertising measurement company iSpot has named a new President and Chief Revenue Officer. It is a ...
She joins the company from Rakuten, where she worked for more than seven years, including the last two as CRO of Rakuten ...
Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...
Even as President Donald Trump directed the FDA in early September to begin cracking down on direct-to-consumer pharmaceutical advertising, spending on TV drug ads still ratcheted up compared to the ...
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