Why We Love It: For those exploring their options for tackling puffiness, dark circles, and crow’s feet, this eye serum is a ...

Whether your lashes are short and blunt or long and curly, Too Faced's latest mascara formula is perfect for delivering ...

In one of her reels, she talked about her favourite and simple makeup hacks. Here are six of her most-loved hacks, curated for HT Shop Now Makeup Mantra, and how you can replicate them at home. 1.

Bell highlights the trend of a bold eye look—specifically one paired with neutral beauty trends, so it still gives that ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Hydration is key to achieving that fresh, awake look, and it starts before you apply any makeup. Drinking water and using a ...

This barely-there eyeliner look by Nina Park proves subtle can still stun. Here’s how to recreate the clean, eye-enhancing ...

Are you still using the same eyeshadow techniques that might be making you look older than you are? Makeup artists are revealing common outdated methods that can add years to your appearance, and more ...

“First of all, just put moisturizer on...not just on your face, put it on your neck, put it on your hands, it feels better,” said Brown in the video. One of her favorite products to use is the Jones ...

Despite being 8-2 and fresh off a Super Bowl win, there continues to be a lot of negativity surrounding the Philadelphia Eagles. At the forefront of this negativity has been wideout A.J. Brown, the ...

“FUTURISTIC, ELEMENTAL; like a blue moon,” says Chanel Makeup artist Filomena Natoli. “I wanted to steer away from anything soft and dreamy, as it’s easy to go to that place for holiday,” she adds on ...