The Los Angeles Dodgers are World Series champions once again. It took seven games and a whole lot of extra innings, but the ...

The Dodgers and Nike decided to "Squabble Up" right in front of Toronto, with this Kendrick Lamar themed ad after the World ...

Nike's Kendrick Lamar-fueled 'I Love L.A.' ad after Dodgers’ World Series win nods to the Drake beef and fuels L.A.–Toronto rivalry.

Tennessee Collegiate Academy is a new Memphis-based prep basketball program joining the premier Nike EYBL Scholastic league .

NIKE Inc.’s NKE renewed focus on athlete-led storytelling reflects its effort to re-anchor the brand in authenticity and ...

Designed as the world’s first powered footwear system for running and walking, Nike has taken a bold step forward. Rather than chasing elite performance metrics, Project Amplify explores how robotics ...

Nike, the LA Rams, and Born X Raised celebrate SoCal high school football with custom jerseys and legendary rivalries.

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

When the Brand You Wear Becomes the Space You Train In I’ve spent close to two decades on gym floors teaching movement, building programs and wat ...

A growing array of sports advertisers have started to pressure networks to let them sponsor very granular elements of TV ...

One of the area’s most inspiring young athletes has earned the opportunity of a lifetime. (PHOTO: Logan Knowles Instagram) ...

The NFL ran a 6-7 commercial during football coverage on Sunday, which should definitely appeal to the younger demographic.