纽约 ——2026年2月10日——尼尔森公司基于大数据+样本测量数据显示,约1.256亿*观众于2月8日周日观看了第六十届超级碗赛事。美国全国广播公司(NBC)转播的本届超级碗收视规模位列历史第二 ...
2025 年的全球营销格局充满活力。人工智能的快速发展和可购物广告的兴起带来了令人兴奋的机遇,但该行业也在应对全球市场的波动,包括供应链的不确定性和消费者情绪的变化,从而带来了 ...
The broadcast category represented 19.9% of total TV watch-time in April. Despite sports events representing just 12% of ...
Marketers have always been pressured to deliver measurable returns on their efforts, but the demand for growth has sharpened as the world looks toward a post-pandemic future. And to deliver, marketers ...